
Personalized Communication
- Personality Quotient
How Well Are You Connecting With Your Buyers?
Tailoring communication and messaging to each individual buyer separates top sellers from the rest. Personality Quotient (PQ) teaches sellers and other business professionals to read personality types based on a number of cues, then to adapt communication accordingly. Understand what makes your buyer tick, then set yourself apart with a personalized approach.
ABOUT THIS COURSE
Browse Lesson Plans
Episode 1: Introducing PQ1
Episode 2: The Four Temperaments
Episode 3: Reading SJs
Episode 4: Reading SPs
Episode 5: Reading NFs
Episode 6: Reading NTs
Episode 7: Reaching Temperaments
Episode 8: Applying PQ1
Episode 1: When Temperament Isn’t Enough
Episode 2: Personality Dualities
Episode 3: Introversion vs. Extroversion
Episode 4: Reading Extroverts vs. Introverts
Episode 5: Reading Lifestyle and Reaching Extroverts & Introverts
Episode 6: Sensing vs. Intuition
Episode 7: Reading Lifestyle and Reaching Sensors & Introverts
Episode 8: Thinking vs. Feeling
Episode 9: Reading Lifestyle and Reaching Thinking & Feelers
Episode 10: Judging vs. Perceiving
Episode 11: Reading Lifestyle and Reaching Judgers & Perceivers
Episode 12: Wrapping Up, Case Studies, & Final Assessment
Key Concepts & Topics:
- Understand characteristics of different personality types and temperaments
- Learn the Jung and Myers-Briggs theories of personality type
- Gain a clearer understanding of your own personality
- Identify personality cues when interacting with others personally and professionally
- Tailor your communication and interactions with others based on personality type theory
Who It’s For:
- Account Managers and Account Executives
- Sales Management and Leadership
- Business Professionals
Tailored Communication is a Superpower in Business
Buyers demand sellers to be excellent communicators and to understand them and their business. The strategies and approaches taught in Personality Quotient allow sellers and other business professionals to connect on a deeper level and build stronger relationships with customers, colleagues, and partners.
HOW IT WORKS
Always virtual. No full-day boot camps.
Personality Quotient is delivered through a series of television-style video episodes. The course is offered in two parts, with PQ 1.0 presenting a simple, easy-to-apply personality framework and PQ 2.0 filling in with more detail.
Personality Quotient 1.0
The Four Temperaments
Learn the fundamentals needed to develop a modern, value-delivering business relationship.
Personality Quotient 2.0:
The Sixteen Personality Types
Learn advanced skills for tailoring communication with each of the sixteen personality types
GET STARTED
For Individuals
Personality Quotient 1.0
- 8 episodes of Hollywood-quality content
- Real-life examples of different personality temperaments
- 3 hours total runtime
$99
Personality Quotient 2.0
- 8 episodes of Hollywood-quality content
- Real-life examples of different personality types
- 3 hours total runtime
$129
For Teams & Companies
Whether you have a small group or a large enterprise sales team, the Modern Sales Foundations family of courses are designed to provide you a highly-effective training experience that is repeatable and scalable.